Retailer Spotlight - RP Extramiles, LLC

Players and employees are on the same team at RP Extramiles, LLC, at 2020 AR-229 in Benton.

Owners Jasmine and Rafique Pirani and manager Jamie Bennett strive to make their customers feel like family during every visit. With their welcoming personalities and lottery enthusiasm, the team has cultivated a unique winning atmosphere for their customers.

The store’s staff cannot play lottery games themselves; instead, they like to cheer on their customers’ efforts—especially when they win.

“We love the happiness on their faces,” Jasmine said.

The team also prides themselves on knowing their regulars’ names and personal playing habits.

Whether it’s a house favorite, like Bingo or AR Progressive, or a brand-new ticket, the team works hard to ensure players can access the games they want. Rafique has activated games upon customer request, and Jamie takes pride in keeping their lottery bins full.

Jamie, who has worked at this location for 34 years, also enjoys training her employees on lottery protocol, talking to players and managing high jackpots. She and the team also keep players informed about ongoing promotions.

Ultimately, everyone plays their part to ensure customers have the best lottery experience.

With their encouraging attitudes and unwavering dedication to customer service, RP Extramiles takes pride in highlighting previous big wins at their store. Their doors proudly display signs that say “$10,000 ticket sold here” and “$100,000 ticket sold here.”

Jasmine and Rafique own a second lottery retailer in Stuttgart, RP Fuel LLC, which has impressively reached more than $1 million in lottery sales in previous fiscal years. This success story fills them with hope that their Benton location will follow suit, backed by the support of their loyal customers and the lottery.